Amrit Dhakal: Leading Hospitality Sales and Marketing Efforts

7, Apr 2024 | nepaltraveller.com

Amrit has been actively engaged in the marketing domain, collaborating with various organizations including hotels, resorts, and airlines

Amrit Dhakal has a rich background in hospitality sales and marketing, spanning over a decade. His journey began in 2011 as a Tour Officer in a travel company, where he initially immersed himself in the intricacies of the industry. Over time, he transitioned into marketing and branding, showcasing his adaptability and commitment to personal and professional growth.

Since 2014, Amrit has been actively engaged in the marketing domain, collaborating with various organizations including hotels, resorts, and airlines. This diverse experience has equipped him with a comprehensive understanding of the hospitality sector, enabling him to navigate its challenges effectively.

Amrit's strength lies in his ability to thrive in dynamic environments, where creativity and strategic thinking are paramount.He is dedicated to achieving results that closely align with the specific goals of the company he serves. This dedication to delivering value underscores his professional ethos and positions him as a valuable asset in the field of sales and marketing within the hospitality industry.

How do you see your current role in contributing to your organization and hospitality in Nepal? 

In my current role, I’m dedicated to boosting my organization and Nepal’s hospitality sector. I use my marketing and communication skills to showcase Nepal as an exciting cultural and adventurous destination. Through targeted campaigns and partnerships with local businesses and tourism groups, I aim to attract more visitors and improve their overall experience. 

Currently, I work at The Terraces Resort and Spa, a luxury destination that offers more than just relaxation. Guests can enjoy various adventure activities like hiking, cycling, and village tours, ensuring a refreshing and memorable stay. I’m passionate about contributing to the long-term success of The Terraces Resort and Nepal’s hospitality industry while preserving its natural and cultural treasures for future generations.

What in your opinion needs to be done to help Nepal’s tourism industry flourish?

Improving infrastructure like roads, transportation, accommodations, and other basics in tourist areas is crucial to make visiting easier and more comfortable. Quality marketing and promotions, especially at the international level, are essential and should be supported by the government. Investing in campaigns can raise awareness of Nepal’s unique attractions, like its natural beauty and cultural heritage. Diversifying tourism options, such as adventure sports and cultural experiences, can attract more visitors.

 After the COVID-19 pandemic, there’s a growing interest among Nepali people to travel abroad. Implementing a policy of two days off per week could encourage more domestic travellers, which could benefit Nepal’s tourism industry. Providing training programs for locals involved in tourism can improve their service quality. By focusing on these areas, Nepal can build a sustainable tourism industry that benefits the government, visitors, and local communities alike. 

What are you passionate about or what keeps you entertained, motivated, refreshed?

 I love exploring new ideas by reading and having deep conversations. Being creative with writing and art is my thing. Nature refreshes me, especially hiking in the hills or just being outside in the city. Doing yoga helps me stay active and refreshed, keeping me balanced in everything I do.

What is the best thing to do in Nepal that you would suggest to a tourist or visitor?

One of the must-do experiences in Nepal is trekking in the Himalayas, particularly to the renowned Everest Base Camp or the Annapurna Circuit. These treks offer breathtaking scenery, immersive cultural encounters with local communities, and a profound connection with nature. 

Additionally, Nepalese local food is very tasty and it brings very uniqueness for the guests. Our unique festivals and various cultural aspects are also new experiences for the visitors and I highly recommend trying them out for a truly memorable time in Nepal.


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